Every message you send has the power to unite our global team, clarify our mission, and accelerate environmental solutions. This playbook equips you with proven frameworks, practical templates, and strategic guidance to make every communication count.
Strategic Foundation
Master the frameworks that drive effective communication
Featured Resources:
Perfect for: Communication leads, managers, and strategic planners
Implementation Guides
Practical tools for day-to-day communication success
Featured Resources:
Perfect for: All staff members creating internal communications
Measurement & Growth
Evaluate impact and continuously improve your communication
Featured Resources:
Perfect for: Communications professionals and team leaders
Choose your communication challenge and find targeted solutions:
Get your message out effectively
Determine Your Audience
Use our Cascading Framework to identify who needs to know and prioritize your messaging approach.
Choose Your Channel
Follow our Quick Decision Guide to select the most effective platform for your message.
Craft Your Message
Apply our Tone & Voice Guidelines to ensure consistent, engaging communication.
Use Proven Templates
Access ready-made formats to streamline your communication process.
Measure Your Impact
Track success with our comprehensive measurement tools and frameworks.
Elevate your communication approach
Understand Our Foundation
Review the Communication Framework to align with WRI’s strategic approach.
Assess Current State
Use measurement tools to baseline performance and identify gaps.
Identify Opportunities
Apply MELA methodology for systematic improvement and learning.
Implement Changes
Leverage proven templates and best practices for execution.
Track Progress
Monitor qualitative indicators for continuous improvement.
Connect with the right resources and people
Check Quick Resources
Browse our Templates & Tools for immediate solutions and guidance.
Review Guidelines
Consult Tone & Voice standards for consistent messaging approach.
Contact Your Team
Reach out to local communications leads for regional support.
Escalate If Needed
Connect with Global Internal Communications Team for strategic guidance.
Share Feedback
Help us improve using feedback channels and evaluation tools.
Global Team
Senior Leadership
Natalya Podgorny
Senior Manager of Internal Communications
Strategic planning and crisis coordination
Daily Operations
Kar López
Coordinator of Internal Communications
Templates, tools, and operational support
Local Expertise